Quick Summary
- Pricing
- Free tier available · from $49.00/mo
- Pricing Model
- per user/month
- Category
- CRM
- Founded
- 2012
- Best For
- CRM built directly inside Gmail for email-first teams
- Top Features
-
- Pipeline View
- Email Tracking
- Document Mgmt
- Calendar Sync
- Mobile App
- Integrations
-
Gmail Google Workspace Zapier Slack Webhooks
About Streak
Streak is a CRM that runs entirely inside Gmail, eliminating the context-switching tax that plagues traditional CRM adoption. Rather than forcing reps into a separate application, Streak layers pipeline management, contact enrichment, and deal tracking directly into the Gmail interface through a browser extension and deep Google Workspace integration. Pipelines appear as customizable Kanban boards within the inbox, and every email thread can be linked to a deal, support ticket, or hiring pipeline with one click. The platform supports mail merge for bulk outreach, email tracking with read receipts, thread sharing across teams without forwarding, and scheduled sends. Streak's data model is flexible — columns in a pipeline function like a lightweight spreadsheet, accepting dates, numbers, formulas, tags, and contacts. Automations handle repetitive tasks such as stage-based notifications and task assignments. Mobile apps for iOS and Android provide full pipeline access on the go. File sharing is handled natively through Google Drive links attached to pipeline items. Calendar integration syncs meetings and follow-ups directly within deal views, keeping activity timelines complete without manual logging.
Pros & Cons
Pros
- Zero onboarding friction — lives inside Gmail so reps never leave their inbox
- Flexible pipeline columns act as a built-in spreadsheet for custom deal data
- Email tracking with real-time read receipts included on paid plans
- Mail merge supports personalized bulk outreach directly from Gmail
- Free tier available for individual users and small teams exploring CRM
- Native Google Workspace integration syncs Contacts, Calendar, and Drive without third-party connectors
- Mobile apps on iOS and Android provide full pipeline access for field teams
Cons
- Gmail-only dependency — unusable for teams on Outlook, Zoho Mail, or other email clients
- No Gantt charts or project timeline views for complex deal orchestration
- No native AI assistant for lead scoring, forecasting, or smart recommendations
- Paid plans start at $49/user/month, which escalates quickly for teams above 20 seats
- Integration ecosystem is narrow compared to HubSpot or Salesforce — relies heavily on Zapier for non-Google connections
- Reporting capabilities are basic relative to dedicated CRM platforms like Pipedrive or Freshsales
Expert Verdict
“Streak is the right pick for Gmail-native teams under 50 users who refuse to leave their inbox for a CRM. It delivers genuine pipeline management without the onboarding friction of Salesforce or HubSpot. Skip it if you need advanced reporting, Gantt-based project tracking, or AI-powered forecasting — HubSpot CRM and Pipedrive outperform Streak on analytics depth. Teams outgrowing Google Workspace or needing multi-channel engagement (calls, social, live chat) should look at Freshsales or Zoho CRM instead.”
— AppSage Editorial Team
Feature Checklist
- Pipeline View
- Available
- Sales Forecasting
- Not available
- Email Tracking
- Available
- Document Mgmt
- Available
- Calendar Sync
- Available
- Mobile App
- Available
- Sales Automation
- Available
- AI Assistant
- Not available
Frequently Asked Questions
What does Streak's free plan actually include, and where are the limits?
How does Streak's pricing scale for a 20-person sales team?
Can Streak replace a standalone CRM like HubSpot or Salesforce?
How does Streak compare to Pipedrive for small sales teams?
Does Streak support automations and what can they do?
What are the biggest limitations of Streak's integration ecosystem?
Is Streak secure enough for teams handling sensitive client data?
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